Opervics
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CRM Management

Real estate CRM,
built for clean data.

Real estate CRM management outsourcing — CRM cleanup, lead data management, drip campaigns, pipeline hygiene and reporting — with specialists trained on your CRM.

Clean CRM data Deduped, tagged and up to date
Drip & campaigns Follow-up sequences kept running
QA on every batch Data accuracy tracked and reported
Overview

What real estate CRM management covers

A CRM your agents actually trust
Data maintained, drip running, pipeline clean

Real estate CRMs decay fast — duplicate leads, missing phone numbers, stale stages, drip campaigns that stopped working months ago. When agents don't trust the data, they stop using the CRM and revenue leaks silently.

Opervics runs CRM management as a managed function — CRM cleanup, lead data management, drip campaigns, pipeline hygiene and reporting — with specialists who work in real estate CRMs daily.

We work inside your CRM — Follow Up Boss, kvCORE, Sierra Interactive, BoomTown, Chime, HubSpot, Salesforce and LionDesk — with role-based access and rules set by you.
What's Included

Inside our CRM management engagement

CRM cleanup

Duplicate leads merged, missing fields filled, stale records archived.

Lead data management

New leads imported, tagged and assigned per your rules.

Drip & campaign upkeep

Follow-up sequences kept active, updated and monitored.

Pipeline hygiene

Deal stages, notes, tasks and reminders updated per your process.

Task & reminder management

Agent tasks, follow-ups and reminders created and monitored.

Weekly reports

Records cleaned, leads imported, campaign health and pipeline status.

Problems We Solve

The CRM problems we run into most

Common Challenges

What teams run into before they switch.

These are the same operational issues we see across clients — and the same ones our process is designed to remove.

01

Duplicate leads

Same person appears multiple times — attribution breaks.

02

Missing contact data

Phone, email, source, tags — often incomplete.

03

Stale stages

Deals stuck in wrong stages — pipeline reporting unreliable.

04

Drip campaigns stalled

Sequences not sending — hot leads go cold.

05

Agents don't trust the CRM

Bad data means adoption drops — work happens off-CRM.

06

No reporting on data health

Nobody tracks duplicates, missing fields or campaign health.

Security & Compliance

Guarded by design — not bolted on.

Every service inherits the same baseline security posture, then adds service-specific controls on top.

SOC 2-aware controls

Access, change management, monitoring and incident response aligned to SOC 2.

Data handling rules

Contact data handling, consent and TCPA-aware practices defined with your team.

Least-privilege access

Role-based access to CRM, dialers and marketing tools — scoped and audited.

Reporting & audit

Records cleaned, leads imported, campaign health and pipeline status reported weekly.

Frequently Asked

CRM management questions

CRM cleanup, lead data management, drip campaigns, pipeline hygiene, task management and reporting.

Follow Up Boss, kvCORE, Sierra Interactive, BoomTown, Chime, HubSpot, Salesforce, LionDesk and others.

Yes — large deduplication and cleanup projects are common, with defined accuracy targets and ongoing maintenance.

Yes — sequences monitored, updated and adjusted per your rules and templates, with performance reporting.

Records cleaned, leads imported, campaign health and pipeline status — reported weekly.

Per record, per FTE, or a monthly retainer — agreed upfront.

Ready to fix CRM operations?

A short conversation is usually enough to scope the CRM and propose a starting point.

Discuss your CRM needs No commitment. No sales pressure.